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Source
State Library of Florida, Florida Ephemera Collection
Description
Advertising brochure for people to sightsee with Florida Motor Lines in Jacksonville (Fla.), Saint Augustine (Fla.), Tampa (Fla.), and Saint Petersburg (Fla.).
Date
1934 (circa)
Creator
Format
Coverage
Topic
[panel 1]
Seeing the Ancient City
Seeing St. Augustine, including the Ostrich and Alligator Farm, $1.50
11 a.m., Daily- 1 1/2 Hours. Fare, $1.00
From Jacksonville and Return, $2.30
[Photograph of the city gates]
St. Augustine, oldest city in the United States, affords the sightseeing traveler a rarity in tours, for it is the most quaint and picturesque city of today. Its Spanish traditions dating back to the landing of Ponce de Leon, dignified and interesting landmarks have been unmarred by commercialism. It was here that Ponce de Leon landed in his search for the mythical Fountain of Youth in 1513. On August 28, 1565, Pedro Menendez de Aviles, with 2,600 colonists, raised the Spanish flag and founded the city of St. Augustine.
From the Florida Motor Lines terminal station the tour takes in ancient Spanish buildings and sea walls of Coquina shells, originally brought from Anastasia Island by Indians in their canoes. A stop is made at the oldest house in America, a house that has been under the flags of three nations, built by Franciscan Monks back in 1584 out of shells. Passengers are permitted to roam its many rooms and patio and inspect the display of antiques. Leaving the old Spanish quarters, modern homes and palatial residences of wealthy citizens, the Henry Flagler estates and Flagler hospital are seen. Marine cemetery, where rest heroes of the Spanish-American War, the old Spanish arsenal and barracks, a bronze statue of Ponce de Leon . . . Cathedral Street, main street of the original Spanish settlement . . . the Slave Market . . . Spanish Governor’s mansion, now the postoffice . . . the new and the old are seen. Of special interest are remnants of the old City Wall and its Coquina shell gates that fortified the north end of St. Augustine . . . Perhaps the most interesting of all is old Fort San Marco, a great medieval fortification, whose walls and towers, perfectly pre- served, overlook the city and Matanzas Bay . . . the French Huguenot cemetery . . . Treasury Street, narrowest in the world, six feet one inch wide . . . and historic Matanzas River up which Spanish galleons, pirates, slave traders, Indians, French and English ships sailed centuries ago. A visit to the Fountain of Youth is made on the tour. After tour is completed passengers are given opportunity to visit the Anna G. Burt home, formerly the Spanish Treasury Building.
[Photograph of the oldest house in St. Augustine]
[panel 2]
Sight-Seeing St. Augustine [Illustration of a Florida Motor Line Bus in between the St. Augustine city gates] Outdoors in Florida Florida Motor Lines Comfort Convenience Economy Dependability Safety Speed FLORIDA MOTOR LINES King and Granada Streets. Phone 811
[panel 3]
Seeing Jacksonville
Schedules (Including Ostrich and Alligator Farm)
10 a.m. and 2 p.m., Daily-1 1/2 Hours. Fare, $1.50
[Photograph of the Victory Monument]
Jacksonville, "The Gateway City," growing more famous every day as the leading port of the South, a city of industry and achievement, is one of the most interesting to see via Florida Motor Lines sightseeing service. A city where the sun is always shining, with the courtesy of the South and the industry of the North, Jacksonville is on the North Shore of the St. Johns River, one of the few rivers in America that flows north.
There is much to see in this thriving city and its suburbs . . . the rush and crowds in the business district and the quiet beauty of its suburbs . . . Memorial Park, in memory of the soldiers and sailors of Jacksonville who lost their lives in the World War . . . Confederate Park with its dignified statuary and memorials erected by the Daughters of the Confederacy . . . Springfield Park, once the camping ground of troops during the Spanish- American War . . . Hemming Park and Riverside Park. Jacksonville’s artistic public buildings, her library, churches, club houses and famous hotels are all on the route of the tour and are pointed out and a story told of each by experienced lecturers . . . then Riverside Avenue, Jacksonville’s exclusive residential district along the St. Johns River for a distance of four miles. A view is had of “Mandarin,” where Harriet Beecher Stowe had her inspiration and conceived her great story, “Uncle Tom’s Cabin,” that took the world by storm . . . then is seen the Cummer mansion, modeled after the home of Shakespeare at Stratford on-Avon . . . and finally the famous spite wall, carrying with it an interesting story. And the trip is wound up by an extensive visit to the famous Ostrich and Alligator Farm in South Jacksonville where thousands of alligators are raised for sale in America and Europe.
[Photograph of the Jacksonville Skyline]
[panel 4]
Sight-Seeing Jacksonville
[Illustration of a Florida Motor Line Bus in front of the Jacksonville port]
Outdoors in Florida
Florida Motor Lines
Comfort Convenience Economy Dependability Safety Speed
FLORIDA MOTOR LINES
Union Bus Stations, Adams & Julia Sts., Phone 3-1121
Seeing the Ancient City
Seeing St. Augustine, including the Ostrich and Alligator Farm, $1.50
11 a.m., Daily- 1 1/2 Hours. Fare, $1.00
From Jacksonville and Return, $2.30
[Photograph of the city gates]
St. Augustine, oldest city in the United States, affords the sightseeing traveler a rarity in tours, for it is the most quaint and picturesque city of today. Its Spanish traditions dating back to the landing of Ponce de Leon, dignified and interesting landmarks have been unmarred by commercialism. It was here that Ponce de Leon landed in his search for the mythical Fountain of Youth in 1513. On August 28, 1565, Pedro Menendez de Aviles, with 2,600 colonists, raised the Spanish flag and founded the city of St. Augustine.
From the Florida Motor Lines terminal station the tour takes in ancient Spanish buildings and sea walls of Coquina shells, originally brought from Anastasia Island by Indians in their canoes. A stop is made at the oldest house in America, a house that has been under the flags of three nations, built by Franciscan Monks back in 1584 out of shells. Passengers are permitted to roam its many rooms and patio and inspect the display of antiques. Leaving the old Spanish quarters, modern homes and palatial residences of wealthy citizens, the Henry Flagler estates and Flagler hospital are seen. Marine cemetery, where rest heroes of the Spanish-American War, the old Spanish arsenal and barracks, a bronze statue of Ponce de Leon . . . Cathedral Street, main street of the original Spanish settlement . . . the Slave Market . . . Spanish Governor’s mansion, now the postoffice . . . the new and the old are seen. Of special interest are remnants of the old City Wall and its Coquina shell gates that fortified the north end of St. Augustine . . . Perhaps the most interesting of all is old Fort San Marco, a great medieval fortification, whose walls and towers, perfectly pre- served, overlook the city and Matanzas Bay . . . the French Huguenot cemetery . . . Treasury Street, narrowest in the world, six feet one inch wide . . . and historic Matanzas River up which Spanish galleons, pirates, slave traders, Indians, French and English ships sailed centuries ago. A visit to the Fountain of Youth is made on the tour. After tour is completed passengers are given opportunity to visit the Anna G. Burt home, formerly the Spanish Treasury Building.
[Photograph of the oldest house in St. Augustine]
[panel 2]
Sight-Seeing St. Augustine [Illustration of a Florida Motor Line Bus in between the St. Augustine city gates] Outdoors in Florida Florida Motor Lines Comfort Convenience Economy Dependability Safety Speed FLORIDA MOTOR LINES King and Granada Streets. Phone 811
[panel 3]
Seeing Jacksonville
Schedules (Including Ostrich and Alligator Farm)
10 a.m. and 2 p.m., Daily-1 1/2 Hours. Fare, $1.50
[Photograph of the Victory Monument]
Jacksonville, "The Gateway City," growing more famous every day as the leading port of the South, a city of industry and achievement, is one of the most interesting to see via Florida Motor Lines sightseeing service. A city where the sun is always shining, with the courtesy of the South and the industry of the North, Jacksonville is on the North Shore of the St. Johns River, one of the few rivers in America that flows north.
There is much to see in this thriving city and its suburbs . . . the rush and crowds in the business district and the quiet beauty of its suburbs . . . Memorial Park, in memory of the soldiers and sailors of Jacksonville who lost their lives in the World War . . . Confederate Park with its dignified statuary and memorials erected by the Daughters of the Confederacy . . . Springfield Park, once the camping ground of troops during the Spanish- American War . . . Hemming Park and Riverside Park. Jacksonville’s artistic public buildings, her library, churches, club houses and famous hotels are all on the route of the tour and are pointed out and a story told of each by experienced lecturers . . . then Riverside Avenue, Jacksonville’s exclusive residential district along the St. Johns River for a distance of four miles. A view is had of “Mandarin,” where Harriet Beecher Stowe had her inspiration and conceived her great story, “Uncle Tom’s Cabin,” that took the world by storm . . . then is seen the Cummer mansion, modeled after the home of Shakespeare at Stratford on-Avon . . . and finally the famous spite wall, carrying with it an interesting story. And the trip is wound up by an extensive visit to the famous Ostrich and Alligator Farm in South Jacksonville where thousands of alligators are raised for sale in America and Europe.
[Photograph of the Jacksonville Skyline]
[panel 4]
Sight-Seeing Jacksonville
[Illustration of a Florida Motor Line Bus in front of the Jacksonville port]
Outdoors in Florida
Florida Motor Lines
Comfort Convenience Economy Dependability Safety Speed
FLORIDA MOTOR LINES
Union Bus Stations, Adams & Julia Sts., Phone 3-1121
Title
Brochure for Florida Motor Lines circa 1934
Subject
Advertising
Bus lines
Tourism
Description
Advertising brochure for people to sightsee with Florida Motor Lines in Jacksonville (Fla.), Saint Augustine (Fla.), Tampa (Fla.), and Saint Petersburg (Fla.).
Creator
Florida Motor Lines
Source
State Library of Florida, Florida Ephemera Collection
Date
1934 (circa)
Format
brochures
Language
eng-US
Type
text
Identifier
sle_duval-II_06
Coverage
Depression Era Florida (1926-1939)
Geographic Term
Jacksonville (Fla.)
Duval County (Fla.)
Saint Augustine (Fla.)
Saint Johns County (Fla.)
Tampa (Fla.)
Hillsborough County (Fla.)
Saint Petersburg (Fla.)
Pinellas County (Fla.)
Thumbnail
/fpc/memory/omeka_images/collections/broadsides/thumbnails/sle_duval-II_06_01.jpg
ImageID
sle_duval-II_06_01
sle_duval-II_06_02
topic
Tourism and Promotion
Subject - Corporate
Florida Motor Lines
Transcript
[panel 1]
Seeing the Ancient City
Seeing St. Augustine, including the Ostrich and Alligator Farm, $1.50
11 a.m., Daily- 1 1/2 Hours. Fare, $1.00
From Jacksonville and Return, $2.30
[Photograph of the city gates]
St. Augustine, oldest city in the United States, affords the sightseeing traveler a rarity in tours, for it is the most quaint and picturesque city of today. Its Spanish traditions dating back to the landing of Ponce de Leon, dignified and interesting landmarks have been unmarred by commercialism. It was here that Ponce de Leon landed in his search for the mythical Fountain of Youth in 1513. On August 28, 1565, Pedro Menendez de Aviles, with 2,600 colonists, raised the Spanish flag and founded the city of St. Augustine.
From the Florida Motor Lines terminal station the tour takes in ancient Spanish buildings and sea walls of Coquina shells, originally brought from Anastasia Island by Indians in their canoes. A stop is made at the oldest house in America, a house that has been under the flags of three nations, built by Franciscan Monks back in 1584 out of shells. Passengers are permitted to roam its many rooms and patio and inspect the display of antiques. Leaving the old Spanish quarters, modern homes and palatial residences of wealthy citizens, the Henry Flagler estates and Flagler hospital are seen. Marine cemetery, where rest heroes of the Spanish-American War, the old Spanish arsenal and barracks, a bronze statue of Ponce de Leon . . . Cathedral Street, main street of the original Spanish settlement . . . the Slave Market . . . Spanish Governor’s mansion, now the postoffice . . . the new and the old are seen. Of special interest are remnants of the old City Wall and its Coquina shell gates that fortified the north end of St. Augustine . . . Perhaps the most interesting of all is old Fort San Marco, a great medieval fortification, whose walls and towers, perfectly pre- served, overlook the city and Matanzas Bay . . . the French Huguenot cemetery . . . Treasury Street, narrowest in the world, six feet one inch wide . . . and historic Matanzas River up which Spanish galleons, pirates, slave traders, Indians, French and English ships sailed centuries ago. A visit to the Fountain of Youth is made on the tour. After tour is completed passengers are given opportunity to visit the Anna G. Burt home, formerly the Spanish Treasury Building.
[Photograph of the oldest house in St. Augustine]
[panel 2]
Sight-Seeing St. Augustine [Illustration of a Florida Motor Line Bus in between the St. Augustine city gates] Outdoors in Florida Florida Motor Lines Comfort Convenience Economy Dependability Safety Speed FLORIDA MOTOR LINES King and Granada Streets. Phone 811
[panel 3]
Seeing Jacksonville
Schedules (Including Ostrich and Alligator Farm)
10 a.m. and 2 p.m., Daily-1 1/2 Hours. Fare, $1.50
[Photograph of the Victory Monument]
Jacksonville, "The Gateway City," growing more famous every day as the leading port of the South, a city of industry and achievement, is one of the most interesting to see via Florida Motor Lines sightseeing service. A city where the sun is always shining, with the courtesy of the South and the industry of the North, Jacksonville is on the North Shore of the St. Johns River, one of the few rivers in America that flows north.
There is much to see in this thriving city and its suburbs . . . the rush and crowds in the business district and the quiet beauty of its suburbs . . . Memorial Park, in memory of the soldiers and sailors of Jacksonville who lost their lives in the World War . . . Confederate Park with its dignified statuary and memorials erected by the Daughters of the Confederacy . . . Springfield Park, once the camping ground of troops during the Spanish- American War . . . Hemming Park and Riverside Park. Jacksonville’s artistic public buildings, her library, churches, club houses and famous hotels are all on the route of the tour and are pointed out and a story told of each by experienced lecturers . . . then Riverside Avenue, Jacksonville’s exclusive residential district along the St. Johns River for a distance of four miles. A view is had of “Mandarin,” where Harriet Beecher Stowe had her inspiration and conceived her great story, “Uncle Tom’s Cabin,” that took the world by storm . . . then is seen the Cummer mansion, modeled after the home of Shakespeare at Stratford on-Avon . . . and finally the famous spite wall, carrying with it an interesting story. And the trip is wound up by an extensive visit to the famous Ostrich and Alligator Farm in South Jacksonville where thousands of alligators are raised for sale in America and Europe.
[Photograph of the Jacksonville Skyline]
[panel 4]
Sight-Seeing Jacksonville
[Illustration of a Florida Motor Line Bus in front of the Jacksonville port]
Outdoors in Florida
Florida Motor Lines
Comfort Convenience Economy Dependability Safety Speed
FLORIDA MOTOR LINES
Union Bus Stations, Adams & Julia Sts., Phone 3-1121
Seeing the Ancient City
Seeing St. Augustine, including the Ostrich and Alligator Farm, $1.50
11 a.m., Daily- 1 1/2 Hours. Fare, $1.00
From Jacksonville and Return, $2.30
[Photograph of the city gates]
St. Augustine, oldest city in the United States, affords the sightseeing traveler a rarity in tours, for it is the most quaint and picturesque city of today. Its Spanish traditions dating back to the landing of Ponce de Leon, dignified and interesting landmarks have been unmarred by commercialism. It was here that Ponce de Leon landed in his search for the mythical Fountain of Youth in 1513. On August 28, 1565, Pedro Menendez de Aviles, with 2,600 colonists, raised the Spanish flag and founded the city of St. Augustine.
From the Florida Motor Lines terminal station the tour takes in ancient Spanish buildings and sea walls of Coquina shells, originally brought from Anastasia Island by Indians in their canoes. A stop is made at the oldest house in America, a house that has been under the flags of three nations, built by Franciscan Monks back in 1584 out of shells. Passengers are permitted to roam its many rooms and patio and inspect the display of antiques. Leaving the old Spanish quarters, modern homes and palatial residences of wealthy citizens, the Henry Flagler estates and Flagler hospital are seen. Marine cemetery, where rest heroes of the Spanish-American War, the old Spanish arsenal and barracks, a bronze statue of Ponce de Leon . . . Cathedral Street, main street of the original Spanish settlement . . . the Slave Market . . . Spanish Governor’s mansion, now the postoffice . . . the new and the old are seen. Of special interest are remnants of the old City Wall and its Coquina shell gates that fortified the north end of St. Augustine . . . Perhaps the most interesting of all is old Fort San Marco, a great medieval fortification, whose walls and towers, perfectly pre- served, overlook the city and Matanzas Bay . . . the French Huguenot cemetery . . . Treasury Street, narrowest in the world, six feet one inch wide . . . and historic Matanzas River up which Spanish galleons, pirates, slave traders, Indians, French and English ships sailed centuries ago. A visit to the Fountain of Youth is made on the tour. After tour is completed passengers are given opportunity to visit the Anna G. Burt home, formerly the Spanish Treasury Building.
[Photograph of the oldest house in St. Augustine]
[panel 2]
Sight-Seeing St. Augustine [Illustration of a Florida Motor Line Bus in between the St. Augustine city gates] Outdoors in Florida Florida Motor Lines Comfort Convenience Economy Dependability Safety Speed FLORIDA MOTOR LINES King and Granada Streets. Phone 811
[panel 3]
Seeing Jacksonville
Schedules (Including Ostrich and Alligator Farm)
10 a.m. and 2 p.m., Daily-1 1/2 Hours. Fare, $1.50
[Photograph of the Victory Monument]
Jacksonville, "The Gateway City," growing more famous every day as the leading port of the South, a city of industry and achievement, is one of the most interesting to see via Florida Motor Lines sightseeing service. A city where the sun is always shining, with the courtesy of the South and the industry of the North, Jacksonville is on the North Shore of the St. Johns River, one of the few rivers in America that flows north.
There is much to see in this thriving city and its suburbs . . . the rush and crowds in the business district and the quiet beauty of its suburbs . . . Memorial Park, in memory of the soldiers and sailors of Jacksonville who lost their lives in the World War . . . Confederate Park with its dignified statuary and memorials erected by the Daughters of the Confederacy . . . Springfield Park, once the camping ground of troops during the Spanish- American War . . . Hemming Park and Riverside Park. Jacksonville’s artistic public buildings, her library, churches, club houses and famous hotels are all on the route of the tour and are pointed out and a story told of each by experienced lecturers . . . then Riverside Avenue, Jacksonville’s exclusive residential district along the St. Johns River for a distance of four miles. A view is had of “Mandarin,” where Harriet Beecher Stowe had her inspiration and conceived her great story, “Uncle Tom’s Cabin,” that took the world by storm . . . then is seen the Cummer mansion, modeled after the home of Shakespeare at Stratford on-Avon . . . and finally the famous spite wall, carrying with it an interesting story. And the trip is wound up by an extensive visit to the famous Ostrich and Alligator Farm in South Jacksonville where thousands of alligators are raised for sale in America and Europe.
[Photograph of the Jacksonville Skyline]
[panel 4]
Sight-Seeing Jacksonville
[Illustration of a Florida Motor Line Bus in front of the Jacksonville port]
Outdoors in Florida
Florida Motor Lines
Comfort Convenience Economy Dependability Safety Speed
FLORIDA MOTOR LINES
Union Bus Stations, Adams & Julia Sts., Phone 3-1121
[panel 5]
Seeing St. Petersburg
[December, January, February, and March]
SCHEDULES
10 a.m. and 2 p.m. - 1 1/2 Hours. Fare, $1.50
ST. PETERSBURG, “The Sunshine City,” where the sun & shines the year round and a local newspaper gives its publication away free of charge on any day it doesn’t, offers much from a sightseeing standpoint. For here is where thousands come to play all winter long, to bathe in the sun and the invigorating salt water of the Gulf of Mexico, to fish . . . feed the tame pelicans, and cruise about in the gulf. There is said to be more to amuse visitors in St. Peters-burg than in any other city in the United States. Nothing has been left undone in the way of entertaining from the little tot to the aged. The Florida Motor Lines sightseeing tour takes in all of the public buildings and edifices . . . the first “Open Air” Postoffice in the United States . . . the Florida Theater with its rare Italian art mural work and hydraulic- lift stage and orchestra platform . . . St. Petersburg’s beautiful homes of Spanish and Italian architecture with imported woods, tiles, statuary, and ornamental grille-work. Rosa Park with its many hills, dotted here and there with jewel-like lakes, with residences along the lines of Swiss chalets and French chateaus . . . The U. S. Coast Guard base . . . St. PETERSBURG YACHT CLUB whose membership includes Cyrus H. K. Curtis, publisher of the Saturday Evening Post; Murray Guggenheim, Frederick S. Fish, and other notables. THE MILLION-DOLLAR RECREATION PIER, one of the finest municipal piers in the nation, which contains dance floors, recreation center, broadcasting station, and other attractions, including sea fishing. SNELL ISLE, with its importations of statuary and art pieces from Europe, Asia, Africa, Mexico and other lands, is another of the interesting points of the tour. Architecture, landscape gardening and appointments of the Isle were taken from many nations and is one of the beauty spots of Florida. Nothing worth-while seeing in St. Petersburg is omitted from the tour.
[Photograph of the Snell Island Club House]
[panel 6]
Sight-Seeing St. Petersburg [Illustration of a Florida Motor Line Bus on a St. Petersburg bridge] Outdoors in Florida Florida Motor Lines Comfort Convenience Economy Dependability Safety Speed FLORIDA MOTOR LINES Union Bus Station, 110 Central Ave. Phone 7174
[panel 7]
Seeing Tampa
[December, January, February, March]
Schedules
10 a.m. and 2 p.m. -1 1/2 Hours. Fare, $1.50
[Photograph of Tampa University]
The romance and glamour of Old Spain predominate in Tampa, on historic Tampa Bay. Once the haven of Spanish explorers, pirates, and soldiers of Fortune, a sightseeing tour of this thriving city is one out of the ordinary. It was here that Theodore Roosevelt trained his "Rough Riders" during the Spanish-American war, when Tampa was the port of debarkation for all troops. Pirates, slave traders, and Spanish soldiers had preceded him in using the same camping grounds- a general rendezvous for troops since the fifteenth century.
The Florida Motor Lines sightseeing tour of Tampa is a most complete one, taking in the city proper, its suburbs, Ybor City, Davis Islands, a complete trip through the Hav-A-Tampa Cigar factory, and the spacious grounds of the Tampa University. Not a point of interest is omitted from the tour. The first part includes the city’s public and semi-public buildings, her business district, schools, churches, theatres and hotels, then comes Ybor City—the Latin quarter. YBOR CITY, with its gay Spanish and Italian life, is a novelty, including Spanish and Cuban coffee houses, clubs, recreation centers and cigar factories. The buses slowly pass Spanish restaurants representing haciendas and their grounds . . . the Centro Asturiana Clubhouse, where Spanish operas are presented . . . the Circulo Cubano . . . Italian clubs and eating houses done in the architecture of the Mediterranean. DAVIS ISLANDS and its exclusive swimming pool, coliseum, hotels, apartments and luxurious homes . . . its yacht basin where trim ocean-going vessels are anchored. . . BAYSHORE DRIVE and Tampa’s most exclusive residential district with works of architectural perfection . . . Palma Ceia section . . . Memorial Boulevard. TAMPA BAY HOTEL, home of many distinguished guests and one of the outstanding hotels of America, containing rare and choice works of art in furnishings from all parts of the world, is now the home of Tampa University, an exclusive school for boys.
[panel 8]
Sight-Seeing Tampa [Illustration of a Florida Motor Line Bus in front of a Tampa landmark building] Outdoors in Florida Florida Motor Lines Comfort Convenience Economy Dependability Safety Speed FLORIDA MOTOR LINES Union Bus Station Marion and Twiggs Sts. Phone 2696
Seeing St. Petersburg
[December, January, February, and March]
SCHEDULES
10 a.m. and 2 p.m. - 1 1/2 Hours. Fare, $1.50
ST. PETERSBURG, “The Sunshine City,” where the sun & shines the year round and a local newspaper gives its publication away free of charge on any day it doesn’t, offers much from a sightseeing standpoint. For here is where thousands come to play all winter long, to bathe in the sun and the invigorating salt water of the Gulf of Mexico, to fish . . . feed the tame pelicans, and cruise about in the gulf. There is said to be more to amuse visitors in St. Peters-burg than in any other city in the United States. Nothing has been left undone in the way of entertaining from the little tot to the aged. The Florida Motor Lines sightseeing tour takes in all of the public buildings and edifices . . . the first “Open Air” Postoffice in the United States . . . the Florida Theater with its rare Italian art mural work and hydraulic- lift stage and orchestra platform . . . St. Petersburg’s beautiful homes of Spanish and Italian architecture with imported woods, tiles, statuary, and ornamental grille-work. Rosa Park with its many hills, dotted here and there with jewel-like lakes, with residences along the lines of Swiss chalets and French chateaus . . . The U. S. Coast Guard base . . . St. PETERSBURG YACHT CLUB whose membership includes Cyrus H. K. Curtis, publisher of the Saturday Evening Post; Murray Guggenheim, Frederick S. Fish, and other notables. THE MILLION-DOLLAR RECREATION PIER, one of the finest municipal piers in the nation, which contains dance floors, recreation center, broadcasting station, and other attractions, including sea fishing. SNELL ISLE, with its importations of statuary and art pieces from Europe, Asia, Africa, Mexico and other lands, is another of the interesting points of the tour. Architecture, landscape gardening and appointments of the Isle were taken from many nations and is one of the beauty spots of Florida. Nothing worth-while seeing in St. Petersburg is omitted from the tour.
[Photograph of the Snell Island Club House]
[panel 6]
Sight-Seeing St. Petersburg [Illustration of a Florida Motor Line Bus on a St. Petersburg bridge] Outdoors in Florida Florida Motor Lines Comfort Convenience Economy Dependability Safety Speed FLORIDA MOTOR LINES Union Bus Station, 110 Central Ave. Phone 7174
[panel 7]
Seeing Tampa
[December, January, February, March]
Schedules
10 a.m. and 2 p.m. -1 1/2 Hours. Fare, $1.50
[Photograph of Tampa University]
The romance and glamour of Old Spain predominate in Tampa, on historic Tampa Bay. Once the haven of Spanish explorers, pirates, and soldiers of Fortune, a sightseeing tour of this thriving city is one out of the ordinary. It was here that Theodore Roosevelt trained his "Rough Riders" during the Spanish-American war, when Tampa was the port of debarkation for all troops. Pirates, slave traders, and Spanish soldiers had preceded him in using the same camping grounds- a general rendezvous for troops since the fifteenth century.
The Florida Motor Lines sightseeing tour of Tampa is a most complete one, taking in the city proper, its suburbs, Ybor City, Davis Islands, a complete trip through the Hav-A-Tampa Cigar factory, and the spacious grounds of the Tampa University. Not a point of interest is omitted from the tour. The first part includes the city’s public and semi-public buildings, her business district, schools, churches, theatres and hotels, then comes Ybor City—the Latin quarter. YBOR CITY, with its gay Spanish and Italian life, is a novelty, including Spanish and Cuban coffee houses, clubs, recreation centers and cigar factories. The buses slowly pass Spanish restaurants representing haciendas and their grounds . . . the Centro Asturiana Clubhouse, where Spanish operas are presented . . . the Circulo Cubano . . . Italian clubs and eating houses done in the architecture of the Mediterranean. DAVIS ISLANDS and its exclusive swimming pool, coliseum, hotels, apartments and luxurious homes . . . its yacht basin where trim ocean-going vessels are anchored. . . BAYSHORE DRIVE and Tampa’s most exclusive residential district with works of architectural perfection . . . Palma Ceia section . . . Memorial Boulevard. TAMPA BAY HOTEL, home of many distinguished guests and one of the outstanding hotels of America, containing rare and choice works of art in furnishings from all parts of the world, is now the home of Tampa University, an exclusive school for boys.
[panel 8]
Sight-Seeing Tampa [Illustration of a Florida Motor Line Bus in front of a Tampa landmark building] Outdoors in Florida Florida Motor Lines Comfort Convenience Economy Dependability Safety Speed FLORIDA MOTOR LINES Union Bus Station Marion and Twiggs Sts. Phone 2696
Chicago Manual of Style
Florida Motor Lines. Brochure for Florida Motor Lines circa 1934. 1934 (circa). State Archives of Florida, Florida Memory. <https://www.floridamemory.com/items/show/351102>, accessed 27 December 2024.
MLA
Florida Motor Lines. Brochure for Florida Motor Lines circa 1934. 1934 (circa). State Archives of Florida, Florida Memory. Accessed 27 Dec. 2024.<https://www.floridamemory.com/items/show/351102>
AP Style Photo Citation
(State Archives of Florida/Florida Motor Lines)